Friday, 23 September 2011

How much does email marketing cost?

If you are wondering how Factoremail prices compare to other services, read This Email Marketing Price Guide which will provide you with a comprehensive set of factors to consider when establishing a budget for an email marketing campaign.
Source:ApprovedIndex.co.uk

Friday, 16 September 2011

Email Marketing: A Buyer's Guide

We've all experienced the arrival of a new message in our inbox, only to delete it unopened after deciding it is junk. If you are considering email marketing to promote your website, the last thing you want to do is turn off potential customers simply because you are sending out the wrong sort of mail, or sending out the right sort of mail, but to the wrong people.

Read this article in order to avoid these potential email marketing pitfalls.
Source:ApprovedIndex.co.uk

Friday, 5 August 2011

What online consumers want from email campaigns

Email is tremendously important to consumers – over 45% of all consumers rate it of higher importance than postal mail or the phone – even amongst seniors and older adults. The medium is not dying out in favour of instant messaging, texting or social networks. Over 70% of all age groups are using email more and more each year.
Source: MarketingSherpa. “Email Marketing Benchmark Guide.” 2008. www.marketingsherpa.com.